MORE #SocialNetworking Commandments

You may be reading these online fan base building tips going, "Okay - if you're such an expert how come you don't even have 1,000 Twitter Followers yet?"  

Fair question.  

My biggest struggle is obeying my own Commandments - especially number Four.  Oh number Four... you always get me into trouble...

 THE FOURTH COMMANDMENT

Thou Shalt Be Consistent – especially at the beginning.

I follow a number of named celebrities on Twitter who go sometimes weeks, sometimes months without posting a dang thing.  That’s okay.  I’m going to keep following them because I’m interested in what they post when they post again.  You do not have that luxury. Be sure to post a few times a day. A few equals 3 – 5.  Too many and people will delete you for taking up their whole feed.  Too few and they’ll ‘clean’ their contacts and figure since you don’t tweet anymore, they might as well ‘unfollow’ you.  Sure – there are exceptions.  Tonight I must have posted about 8 posts or so in a one hour span coming up with new #OtherStarTrekFilms.  (The most successful was A SpockWork Orange…)  For an hour, I was part of a community of people I didn’t even know, but I was doing something that reinforced my brand and gained several Retweets and about 6 new followers in one hour.  If I hadn’t checked my Twitter tonight, I would have missed that fun game and the opportunity to connect with fellow Trek geeks!  Good thing I was consistent!

I dare you to tell me this mash-up isn't "Highly Logical!"

THE FIFTH COMMANDMENT

Thou Shalt Do Unto Others…

People follow you?  Follow them back – or at least mention them and thank them for Following.  People comment on a Facebook post?  Like it.  See a blog link from one of your followers? Read it/comment/share - repeat! Why would anyone put out content and ask others to participate without doing the same for them? It shows reciprocal appreciation to those who interact with your posts.  I mean, God has been credited with answering the occasional prayer, and even Ron Howard ReTweets fans – so what makes you too good to respond to the feedback your audience is giving?  Got a friend asking you to join a Band page, Modeling Page or Movie page?  Do it!  Then when you invite them to join your page/read your blog/share your video they’ll be more likely to show you the same support you just showed them.